Bajaj Electricals Limited (BEL), a globally renowned and trusted company with a turnover of ₹5,000 crores is a part of Bajaj Group. Bajaj Electricals business is spread across – Consumer Products (Appliances, Fans, Lighting), Exports, and EPC (Illumination, Transmission Towers and Power Distribution). With 20 branch offices and approximately 500 customer care centers, Bajaj Group is established in different parts of the country. Bajaj also has a presence in premium home appliances and cookware segments with brands like Morphy Richards and Nirlep.